CREATIVE & BRANDING

We’re a full-service creative design agency, and we collaborate with innovative brands making an impact or change in the world. We build strategic partnerships to amplify your story with creative branding that sells.

creative-and-branding-graphic-design-by-token
creative-and-branding-graphic-design-by-token

CREATIVE & BRANDING

We’re a full-service creative design agency, and we collaborate with innovative brands making an impact or change in the world. We build strategic partnerships to amplify your story with creative branding that sells.

Useful When...

brand

You need to create consistency across your branding.

audit

Your market has changed. You want to more clearly segment and differentiate your products and services.

branding

Telling your brand’s story, while differentiating and growing your brand.

branding (1)

You no longer stand out from the crowd, and need to redefine your brand positioning.

Useful When...

brand

You need to create consistency across your branding.

audit

Your market has changed. You want to more clearly segment and differentiate your products and services.

branding

Telling your brand’s story, while differentiating and growing your brand.

branding (1)

You no longer stand out from the crowd, and need to redefine your brand positioning.

Our Capabilities

Group 3719

Logos

Group 3720

Branding

Group 3721

Stationary

Group 3722

Events

Group 3723

Presentations

Group 3728

Web Design

Group 3727

Illustration

Group 3726

UI/UX

Group 3725

Digital Marketing

Group 3724

Animations

Our Capabilities

Group 3719

Logos

Group 3720

Branding

Group 3721

Stationary

Group 3722

Events

Group 3723

Presentations

Group 3728

Web Design

Group 3727

Illustration

Group 3726

UI/UX

Group 3725

Digital Marketing

Group 3724

Animations

Overview

As an impact agency we design thoughtful narratives, striking visual identities, and transform brands. We are committed to design that shows your brand’s unique values and culture. Without branding, a company, product or service hardly exists.

From strategy, positioning and differentiation, to more tangible cues such as colour, typography, graphics, photography, illustration and design. Combined, these elements play a crucial role in creating an unforgettable brand, not just a new name, logo or visual identity.

Overview

As an impact agency we design thoughtful narratives, striking visual identities, and transform brands. We are committed to design that shows your brand’s unique values and culture. Without branding, a company, product or service hardly exists.

From strategy, positioning and differentiation, to more tangible cues such as colour, typography, graphics, photography, illustration and design. Combined, these elements play a crucial role in creating an unforgettable brand, not just a new name, logo or visual identity.

Meet the Design Team

We believe in helping businesses look (and feel) their best, but helping them put their best foot forward. We create captivating designs and experiences users love.

Kiana Sheldon

Andrielli Meneghelo

Our Process

Our process starts with a team kick-off where team members decide milestones and resourcing based on your timeline.

Working together we define the problem while collecting information, developing solutions, and gaining feedback. Next we present our design and work on revisions to finalize your brand. Our Project Manager and Client Success managers are responsible for making sure that your vision is fulfilled. We go beyond creating a ‘pleasant’ face for your business. We create brands with meaning and depth. Substance and longevity.

Our process starts with a team kick-off where team members decide milestones and resourcing based on your timeline.

Working together we define the problem while collecting information, developing solutions, and gaining feedback. Next we present our design and work on revisions to finalize your brand. Our Project Manager and Client Success managers are responsible for making sure that your vision is fulfilled. We go beyond creating a ‘pleasant’ face for your business. We create brands with meaning and depth. Substance and longevity.

funnel

Some of Our Branding Clients

We have partnered with companies across multiple industries to help them solve their biggest challenges. From improving marketing and sales performance to revolutionizing their website and brand — we’ve done it all.

What this type of engagement might look like

Leverage the power of visuals to elevate your brand, grow your reach, strengthen credibility, and deliver marketing messages with high fidelity.

Working from the outside in, we put ourselves in the shoes of your customers, staff and stakeholders. Our team of creatives, content creators and project managers collaborate enthusiastically to understand the purpose of your brand. We’re not afraid to ask tough questions. We ignore conventions and industry norms, because we believe they stifle creativity. And, when we’ve visualised the big idea, we’ll help to embed it into your organization and communicate it through every media channel at our disposal.

Branding is the process of giving a meaning to a specific organization, company, products or services by creating and shaping a brand in consumers' minds. The goal of branding is to create a relatable, identifiable look and feel for your business.

Branding is a general term that extends across nearly any kind of design project you could think of. Logos, slogans, letterhead, websites, brand guidelines, flyers, newsletters, print collateral, and more. It's anything that visually represents your business somewhere - which is pretty much anything.

Your branding is what makes you identifiable, and helps you stand out from the competition. Without branding, your business will feel impersonal and leave your potential buyers looking elsewhere. Consumers want to know and relate to the brands they buy from. And your branding is your first step with those buyers.

Branding starts with an inwards look at your business and the kinds of buyers you will be trying to attract. With that in mind, here are 4 quick tips to get you started thinking about your branding:

  • Determine your target audience
  • Position your product and business
  • Define your company's personality
  • Choose a logo and slogan.

What this type of engagement might look like

Leverage the power of visuals to elevate your brand, grow your reach, strengthen credibility, and deliver marketing messages with high fidelity.

Working from the outside in, we put ourselves in the shoes of your customers, staff and stakeholders. Our team of creatives, content creators and project managers collaborate enthusiastically to understand the purpose of your brand. We’re not afraid to ask tough questions. We ignore conventions and industry norms, because we believe they stifle creativity. And, when we’ve visualised the big idea, we’ll help to embed it into your organization and communicate it through every media channel at our disposal.

Branding is the process of giving a meaning to a specific organization, company, products or services by creating and shaping a brand in consumers' minds. The goal of branding is to create a relatable, identifiable look and feel for your business.

Branding is a general term that extends across nearly any kind of design project you could think of. Logos, slogans, letterhead, websites, brand guidelines, flyers, newsletters, print collateral, and more. It's anything that visually represents your business somewhere - which is pretty much anything.

Your branding is what makes you identifiable, and helps you stand out from the competition. Without branding, your business will feel impersonal and leave your potential buyers looking elsewhere. Consumers want to know and relate to the brands they buy from. And your branding is your first step with those buyers.

Branding starts with an inwards look at your business and the kinds of buyers you will be trying to attract. With that in mind, here are 4 quick tips to get you started thinking about your branding:

  • Determine your target audience
  • Position your product and business
  • Define your company's personality
  • Choose a logo and slogan.

Awesome Branding and Design Content

Ready to learn more? Check out the latest in Branding and Design content we are releasing:

3 Branding Tips for Small Businesses: How to Make Your Business Shine

The first step towards creating a successful business is building ...

What does Branding Do For Your Business: It’s not Just about Looks

You’ve heard of branding, but why is it important? Is ...

5 Tips for Consistent Business Branding

Establishing an effective brand identity is crucial to the success ...

Solutions

Branding projects put the Token team to work for you. Our skilled team of experts put their experience and passion to work to complete your projects, big and small, simple or complex in nature.

Solutions

Branding projects put the Token team to work for you. Our skilled team of experts put their experience and passion to work to complete your projects, big and small, simple or complex in nature.

Let's Figure It Out Together

Questions about our solutions or curious about how to get started? Connect with one of Token's search engine experts and get your business more traffic and leads than ever before.

Live Chat

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token-business-support-kitchener

Let's figure it out together.

Questions about our solutions or curious about how to get started? Connect with one of Token's search engine experts and get your business more traffic and leads than ever before.